The Codes of Gender

Arguing that advertising not only sells things, but also ideas about the world, media scholar Sut Jhally offers a blistering analysis of commercial culture's inability to let go of reactionary gender representations. Jhally's starting point is the breakthrough work of the late sociologist Erving Goffman, whose 1959 book The Presentation of the Self in Everyday Life prefigured the growing field of performance studies. Jhally applies Goffman's analysis of the body in print advertising to hundreds of print ads today, uncovering an astonishing pattern of regressive and destructive gender codes. By looking beyond advertising as a medium that simply sells products, and beyond analyses of gender that tend to focus on either biology or objectification, The Codes of Gender offers important insights into the social construction of masculinity and femininity, the relationship between gender and power, and the everyday performance of cultural norms.

Terry's Little Village

Terry Wilson is a 70-year-old lifelong resident of Meadowvale Village, Ontario's first heritage district. As development looms and begins to destroy Terry's favourite place in the world, he recreates pieces of history in his backyard, crafting an oasis where it feels like nothing has changed. A beautiful tribute to his childhood, his mother, and his town, Terry passionately fights to preserve history in a world that's too anxious for change.

Served Like a Girl

Five women veterans who have endured unimaginable trauma in service create a shared sisterhood to help the rising number of stranded homeless women veterans by entering a competition that unexpectedly catalyzes moving events in their own lives.

Subjects of Desire

Subjects of Desire is a thought provoking film that examines the cultural shift in beauty standards towards embracing (or appropriating) Black aesthetics and features, deconstructing what we understand about race and the power behind beauty.

The Queen

In 1967, New York City is host to the Miss All-American Camp Beauty Pageant. This documentary takes a look behind the scenes, transporting the viewer into rehearsals and dressing rooms as the drag queen subculture prepares for this big national beauty contest. Jack/Sabrina is the mistress of ceremonies, and their protégé, Miss Harlow, is in the competition. But, as the pageant approaches, the glamorous contestants veer from camaraderie to tension.

Desire for Beauty

Four people turn to plastic surgery as the last resort in their search for perfection - their appearances will change, but will their lives?

Cern and the Sense of Beauty

An exploration of the link between science and beauty through the work of scientists at CERN, in Geneva.

The British Guide to Showing Off

Documentary about British artist Andrew Logan as he attempts to put on the 2009 edition of his Alternative Miss World. The film also presents a history of the contest (which has run eccentrically since 1972) which was set up firstly as an excuse to have a good party, but has grown into a celebration of alternative lifestyles and sexualities. The documentary mixes archive footage, animated inserts, with talking head interviews and a fly-on-the-wall look at the organisation of the 2009 event

Men: The Origins

The World Before Her

Moving between two extremes - the intimate verite drama of the Miss India pageant's rigorous beauty "bootcamp" and the intense regime of a militant Hindu fundamentalist camp for young girls. The World Before Her delivers a provocative portrait of India and its current cultural conflicts during a key transitional era in the country's modern history.

Unknown Beauty: François Nars

Photographer and make-up artist François Nars reveals his visually stunning inner world in this feature-length documentary by filmmaker Lisa Immordino Vreeland. Mr. Nars takes us on a tour of the fashions, designers and models of '70s Paris, the underground of '90s New York, and the timeless world of cinema, filled with actors, actresses, and directors who have shaped his visual aesthetics.

The Bikini Open 5

THE BIKINI OPEN is a special-event, retro series featuring the best swimsuit, fitness, bikini, and modeling competitions from the early 90s.

Lady Kul El-Arab

Angelina-Duah Fares, a Druze woman, attempts to enter the Israeli fashion world, but traditions clash with her efforts to choose her way in life.

Little Miss Westie

A year in the life of two transgender siblings as they navigate puberty, a local beauty pageant, and transitioning in the Trump era.

Les Couturiers de l'Église

Beauty Exists Within Our City

A proof by example of the existence of beauty within Seattle.